Merchants can integrate PayPal as a stand alone payment method, or via  PayPal Commerce Platform (PPCP) or Braintree. This will allow your customers to pay quickly and securely using their PayPal accounts. This familiar payment method can increase customer trust and reduce checkout friction, leading to higher conversion rates and customer satisfaction. Using Braintree adds flexibility, offering multiple payment options and robust security features, making it a reliable choice for any online store. Combining the strengths of both platforms ensures a seamless payment experience for your customers.